Using Analytics for your Job Search

Looking for a new job? Digital analytics can help you achieve your career goals. Understanding how LinkedIn algorithms and resume reader software work can help put you ahead of the competition to achieve the job of your dreams.

Using LinkedIn

LinkedIn has always been an optimal place for job hunters to begin their searches. The LinkedIn algorithm basically assigns points for everything users do to interact with the site, and the users with the most points come up the most in searches. One of the quickest ways to improve your serachability on LinkedIn is to make sure your entire LinkedIn profile is filled out. Do not leave sections blank! Look for an expert in your industry that you admire and try to follow their example when you create your profile.

Resume Boosting

Once your LinkedIn is optimized, you actually need to apply for jobs. While it is more and more common for people to find their dream jobs through networking, online applications through job search sites are not going away. Before your resume is passed into the hands of a hiring manager, it passes through an online screening system. One way to ensure that your resume makes it past the screening is to copy and paste the job description into a word cloud generator like wordle. The largest words in a word cloud are the words that appear most often in a document, you can use a world cloud of the job description to identify key words the software is looking for and make sure they are in your resume. This will help get you to the next step!